Saturday, January 10, 2009

The Sun sticks up for low energy light bulbs

It's always good to see the tabloids fighting against each other. Earlier this week the Daily Mail led, on the day 40 kids were killed in a UN school in Gaza, with "The Great Light bulb revolt". With my normal searing intellect and endless patience I conducted a lengthy forensic deconstruction of the Mail piece. "Bollocks". For a proper deconstruction of the piece go to someone with real brains and patience like James Graham, who did an excellent job at it.

Now the Sun has entered the fray on the side of us dewy-eyed idealists who want to see a mass conversion to low energy light bulbs. In a subtle riposte to the Mail's idiocy, the Sun have a very large splash on their front page saying "Free Low energy light bulb". You can claim yours at Asda apparently, if you are a Sun reader, today, at least, presumably.

I never thought I'd say this, but "Hurrah!" for the Sun!

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