It is fair comment to call some of the attacks on Jade Goody "unpleasant middle class intellectual snobbery", as Ed Maxfield did.
I think the basis of the row is a little more hum-drum than that. "Celebrity Big Brother" became unbalanced or dysfunctional for a week. Channel 4 could have stepped in much earlier to correct the problem. In the end, after a couple of days, they seem to give Jade a talking-to via "Big Brother". They could have done so much earlier, or introduced a guest to support Shilpa Shetty. ...Or loads of other alternatives.
Instead we had Andy Duncan, the channel's Chief Executive and a man more used to marketing margarine than managing a broadcaster, fumbling his response, saying there was no racism involved. Channel Four's chairman. Luke Johnson, didn't even respond when invited to on 'Today'.
40,000 compliants to Ofom is an extraordinary amount. The previous record was five times less and that was caused by a more-or-less organised response to "Jerry Springer - The Opera".
But it is Trevor Phillips, Chairman of the Commission for Equality and Human Rights who has reinforced the seriousness of Channel 4's mistake. Trevor has established an excellent reputation as someone who does not over-react to these sorts of things. He has said:
There is no question that if the Channel 4 board does not say that Johnson was wrong not to talk about it last week, that his executives were wrong to say that there was no racism involved ... if the board does not take that stand then I think Tessa Jowell has to step in and ask if this is a board that is capable of holding a public asset in trust for us. I think it is that serious.
So, this is not something which can be dismissed as "done to death". It cannot be dismissed as "class snobbery". A public broadcaster has made a serious error with extremely offensive results.